Makeup Artists vs. Cosmetologists and Estheticians

Makeup artists use cosmetics to alter the look of the face. Usually, the goal is to enhance the client’s beauty, but there are many moving parts in a makeup artist’s job description.

Special effects makeup artists often create looks that are intentionally unattractive using products like prosthetics and adhesives. A makeup artist’s scope, however, is limited to external makeup applications. Makeup artists use cosmetics primarily to influence the facial appearance, rather than the client’s appearance as a whole.

Cosmetologists share skills with makeup artists, but they also offer services that require more than makeup. These include skincare, nail care, and hair styling. Cosmetologists influence the client’s overall beauty in addition to their facial appearance. For example, they might do manicures and facials, which makeup artists cannot offer without additional training. Not every cosmetologist works with hair, skin, and nails. Some specialize in one area of expertise.

Estheticians might share skills with makeup artists and cosmetologists, but they also provide more advanced services. Estheticians specialize in methods of skin treatment and hair removal that makeup artists and cosmetologists are not licensed to do. These include electrolysis, microdermabrasion, permanent makeup application, reflexology, and more. Estheticians might be trained in makeup application and nail care, but many stick to other areas of expertise.

Makeup artists have a wide range of workplaces. Many work freelance on weddings and proms or in the fashion industry on photo shoots and fashion shows. Some specialize in movie makeup artisty and work for productions or television companies. They might also work at a makeup counter as a cosmetics expert helping customers choose products. Salons might hire makeup artists to do professional applications but no advanced services. Experienced makeup artists might start running their businesses.

Professional makeup artists are paid well, but perhaps not as highly as cosmetologists and estheticians. If they can break into the film, fashion, or television industry, however, their salary might surpass both.

Cosmetologists primarily work in various settings such as spas, salons, and health clubs, where they provide a wide array of beauty and personal care services. These professionals can either offer a complete range of services or choose to specialize in a specific area, such as hair styling, skincare, makeup application, or nail care. In addition to traditional salons, cosmetologists might find opportunities in hotels, resorts, and cruise ships, where they deliver relaxation and beauty treatments to enhance the well-being of clients seeking rejuvenation and pampering during their travels.

With experience and skill, many cosmetologists opt to take their careers a step further by starting their own businesses, allowing them the freedom to create their own brands, develop unique service offerings, and cultivate a loyal clientele. This entrepreneurial path not only showcases their expertise but also empowers them to shape the beauty industry according to their vision and values.

Estheticians are skilled professionals dedicated to enhancing skin health and beauty. They typically work in health clubs, salons, and spas, offering a range of services tailored to clients’ skincare needs. Unlike cosmetologists, estheticians focus more on skin treatments than on hair or makeup. Their expertise includes facials, body treatments, hair removal, and skincare advice.

Trained in advanced techniques like microdermabrasion and chemical peels, estheticians improve skin texture and appearance. Although these treatments may see less demand during holidays compared to traditional services like manicures and facials, estheticians play a vital role in helping clients maintain skin health year-round.

With experience and a solid client base, many estheticians opt to start their own businesses or open salons, creating a personalized environment for their clients and expanding their services. They also stay current on skincare trends and technologies, ensuring they deliver the best care and advice. Their passion for skincare and commitment to client satisfaction make them essential to the beauty and wellness industry.

The requirements to become a makeup artist vary heavily based on where you live. Even in areas where you must become licensed, the process takes place with the licensing bureau rather than a particular training program. With this being said, there are many places where licensing is not required and a certificate can be used to show clients you have taken the necessary training.

Getting certified is a great option, as it is often the most affordable option. This is especially true if you plan to attend school online. There are online makeup certification programs that give you all the information you need to become a makeup artist at a fraction of the price.

Cosmetologists are required to complete training that meets a regulated standard. You won’t be permitted to take licensing tests until you complete professional training in an accredited program. Cosmetology programs are often more expensive than makeup artistry programs because they require more training hours and additional supplies. They are also longer and more broad than makeup artistry programs. This makes it a good choice for those looking to learn a variety of beauty skills, but may not be the best for aspiring makeup artists.

Applicants with makeup artistry training and/or experience in the beauty industry are more likely to be accepted and to excel in a cosmetology program.

Professional esthetician training covers the widest range of skills requiring the most specialized equipment. It is therefore the most expensive. Esthetician programs are comparable in length to cosmetology programs, but they’re usually longer than the average makeup artistry training program.

Applicants who have already completed training for makeup artistry or cosmetology and worked in the industry have an advantage when it comes to being accepted into and excelling at esthetician training.

In some places, makeup artistry isn’t licensed as long as you are only performing basic makeup applications. In others, you may need to meet specific requirements set by your local licensing board. This may include a specific number of training hours in cosmetology, completing a test to ensure your training and experience meet standards of safety, hygiene, and technique, or more. Make sure you know you research your local makeup artistry licensing requirements before choosing a program.

Note: Some states and provinces may require cosmetology training and licensure if you are getting compensated for your makeup artistry services. However, in most cases, you are exempt from the license requirement if you work at a makeup counter since the purpose is to sell the product and not the service of makeup application.

Cosmetologists are required to become licensed in most areas because their services influence the skin, hair, and nails and require more than just cosmetics. The type of program you’re required to take varies from place to place, but once you’ve received your certificate you’ll complete a locally regulated written test and a practical demonstration of your skill.

Like cosmetologists, estheticians must be formally trained and licensed according to the requirements of their local licensing board. Accredited programs will meet the standards of your local board, and you’ll demonstrate your training in a written and practical test.

Makeup artistry schools focus on teaching students how to apply makeup for various purposes such as fashion shoots, special events, theatrical performances, and more. These schools often have experienced instructors who share their expertise in different makeup styles and techniques. Students also get hands-on experience by working on models and participating in photo shoots or runway shows.

Some of the most well-known makeup artistry schools include:

Cosmetology schools offer a broader range of courses that cover hair, skin, and nail care in addition to makeup application. Graduates from these programs can work as hairstylists, makeup artists, estheticians, nail technicians, or even salon owners. These schools typically provide hands-on training through mannequins or live models and also teach students about business management skills needed to run a successful beauty business.

Some top cosmetology schools include:

Estheticians specialize in skincare treatments such as facials, skin analysis, and hair removal. Esthetician schools teach students about different skincare techniques, product knowledge, sanitation practices, and more. Students also gain practical experience through hands-on training on clients or mannequins. After completing an esthetician program and obtaining a license, graduates can work in spas, salons, medical offices, or even start their own business.

Some well-known esthetician schools are: