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15 Beauty Tech Software Revolutionizing the Makeup Industry

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Key Points

  • Beauty tech is primarily seen through the use of artificial intelligence (AI), virtual reality (VR), augmented reality (AR), and smart tech devices;
  • For consumers, the main benefits provided are a personalized makeup/skincare experience, virtual try-ons, convenience, and inclusivity;
  • For businesses, the main benefits provided are the data-driven insights into consumer behaviors and preferences, as well as enhanced customer engagement and cost savings;
  • The beauty tech market is forecasted to see phenomenal continued growth between now and 2030 (with an approximate 19.7% CAGR);
  • Reports indicate that makeup buyers – especially Gen Z – already have experience with beauty tech and show growing interest in it;
  • Social media has major influence over beauty tech trends;
  • Beauty tech has the potential to be a major positive influence on the environment;
  • The 15 beauty tech trends to watch out for are:
    • (1) Virtual Try Ons
    • (2) Skincare Analysis
    • (3) Generative AI Skin Simulation Tech
    • (4) Smart Mirrors
    • (5) AI Foundation Shade Matcher
    • (6) Beauty Metaverse & Hyper-Personalized Product Recommendations
    • (7) Smart Tools for Makeup and Skincare
    • (8) Face Analyzer
    • (9) Wearable Beauty Devices
    • (10) High Definition Brow Filters & Brow Tech
    • (11) Auto Hair Analysis & Virtual Color Try Ons
    • (12) Fragrance Finder Tech
    • (13) 3D-Printed Makeup
    • (14) Virtual Reality Makeovers/Online Beauty Tutorials
    • (15) AI Beauty Advisors

Introduction

In today’s fast-paced world, the intersection of technology and beauty is creating waves – and it’s more than just a trend. Beauty tech software is revolutionizing how we approach makeup by offering personalized, high-tech solutions that enhance our beauty routines.

Let’s learn more about beauty tech – as well as 15 software innovations currently revolutionizing the industry!

What is Beauty Tech Software?

As its name suggests, beauty tech software encompasses a range of digital tools and applications designed to innovate the makeup and beauty industry. In order to redefine the consumer experience, these technologies use:

Furthermore, with the development of smart technology devices (like beauty mirrors and skin analyzers), beauty tech software is becoming increasingly accessible for everyday use. Whether it’s a virtual try-on feature that lets you “test” makeup products from home, or AI-driven skincare analysis providing personalized recommendations, beauty tech is all about personalization and enhanced user experiences.

Pro Tip: Here’s how you can work virtually as a professional makeup artist!

How is Beauty Tech Software Changing the Game?

The rise of beauty tech software is not just about the novelty factor. Rather, these innovative solutions are bringing practical benefits to both consumers and businesses in the industry. Here’s how:

For Consumers

Personalized Makeup

With AI technology, beauty apps can analyze a consumer’s features and create personalized makeup looks that cater to their specific face shape, skin tone, and style preferences.

Virtual Try-Ons

AR and VR technology allows users to try on makeup virtually, saving time and money by eliminating the need to physically test products.

Skincare Solutions

Beauty tech software can analyze skin concerns and provide personalized product recommendations for a more effective skincare routine.

Convenience

With beauty tech, consumers have the convenience of accessing beauty services anytime, anywhere. Whether it’s through mobile apps or smart devices, beauty is now at our fingertips!

Accessibility and Inclusivity

Beauty tech breaks down barriers, making beauty products and advice accessible to a wider audience, including those with disabilities.

For Businesses

Data-Driven Insights

With the use of AI and data analysis, businesses can gain valuable insights into consumer preferences and behaviors to improve their products and marketing strategies.

Enhanced Customer Engagement

Beauty tech software allows for interactive customer experiences that increase engagement and build brand loyalty.

Cost Savings

Virtual try-on features save businesses money on product samples while still providing customers with an accurate representation of products.

Important Stats About Beauty Tech

  • Growth of the Market: According to recent reports, the beauty tech market is projected to grow at a compound annual growth rate (CAGR) of approximately 19.7% between now and 2030, as well as reached upwards of $13.34 billion USD.
  • Consumer Adoption: A survey conducted in 2023 by The Benchmarking Company found that 31% of Gen Z makeup users experimented with AI beauty apps. Additionally, 58% of these same makeup users reported that that they had “used an AI filter or AI-powered beauty search tool to help them select a color cosmetic for purchase, compared to 40% of all beauty buyers”. These trends indicate a growing comfort with digital tools that enhance the shopping experience.
  • Investment Surge: According to FasterCapital, “The beauty tech segment […] is projected to grow at a faster pace than the overall market […] according to Zion Market Research. This indicates a huge opportunity for investors who can identify and support the most promising and innovative beauty tech solutions.”
  • Retail Transformation: Reports indicate that approximately 45% makeup buyers would be more likely to purchase products from a business that provides an AI or virtual reality experience. Furthermore, with each passing day, more and more beauty retailers are implementing some form of beauty tech in their stores – such as virtual try-on kiosks or digital skin analyzers. As a result, they are enhancing the shopping experience for their customers.
  • Influence on Sales: Brands that incorporate beauty tech solutions into their offerings have reported increases in consumer engagement, conversion rates, and overall sales. Clearly, this is a testament to the effectiveness of integrating technology in beauty marketing strategies.

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The Influence of Social Media on Beauty Tech

Social media platforms have become instrumental in shaping the evolution of beauty tech! By allowing consumers to easily share their beauty experiences and discoveries, social media has fostered a community-driven approach to product development and innovation.

Influencers, in particular, play a significant role by showcasing new beauty tech features and applications to their large audiences. They not only offer authenticity and reviews but also demonstrate how these technologies fit into daily routines, inspiring followers to explore these digital beauty tools themselves.

(In fact, nearly 50% of makeup consumers report that they have purchased beauty products specifically because they were recommended by an influencer they follow!)

Additionally, social media’s visual nature aligns perfectly with the aesthetically pleasing aspect of beauty tech. In turn, this makes it easier for brands to showcase vivid transformations through before-and-after shots, virtual try-ons, and real-time feedback. The interactive and immersive qualities of social media platforms continue to drive engagement, raising awareness and excitement around the latest tech trends in the beauty industry.

15 Beauty Tech Software on the Rise

Virtual Try Ons

Using AI and VR tools, this beauty tech software allows users to experiment with different makeup products virtually, thus helping them find the perfect shade or style before making a purchase. The gist of how this works is simple – first, the software uses facial recognition technology to map out a user’s features. From there, it then applies the desired makeup virtually.

Skincare Analysis

AI-powered skincare analysis tools help users understand their skin needs, providing personalized product recommendations and routines.

One popular example is L’Oréal’s Perso app. This app uses a smartphone camera to analyze skin conditions and adjust the formula of skincare products for optimal results. Another example is Estée Lauder’s Clinique Clinical Reality, which allows users to scan their face and receive a comprehensive analysis of their skin.

With the help of AI skin analysis tech, you can now take control of your skincare routine like never before!

Pro Tip: Don’t know your skin type? Find out here!

Generative AI Skin Simulation Tech

This cutting-edge technology simulates future skin conditions based on current habits, offering users a glimpse into the effects of their skincare routine. Say, for example, a user is prone to acne. This type of beauty tech software could show, for instance, the potential effects of not removing makeup thoroughly before bed.

As a result, this would encourage them to be more mindful of their skincare practices!

Smart Mirrors

Speaking of skin simulation tech, it’s worth mentioning the seamless integration of these tools with smart mirrors.

With the help of AI and AR technologies, smart mirrors can provide personalized skincare and makeup routines to users based on their skin types, preferences, and even weather conditions. A few real-world smart mirrors worth checking out are HiMirror, Panasonic’s AR Magic Mirror, and ModiFace Mirrors.

AI Foundation Shade Matcher

Finding the perfect foundation that color matches your skin can be a pain in the butt – but with the help of AI-powered foundation shade matching tools, it’s become easier than ever! This beauty tech uses a combination of facial recognition and color-matching algorithms in order to identify your perfect shade from various cosmetic brands. Some examples of brands that offer this technology are:

Beauty Metaverse & Hyper-Personalized Product Recommendations

Metaverse technology in beauty tech aims to create a hyper-personalized shopping experience, where consumers can try on different virtual looks and receive customized product recommendations based on their skin type, preferences, and previous purchases. This expands beyond just trying on makeup – some brands are even implementing metaverse technology for hair color changes or skincare recommendations.

Here’s the gist of how this would work: users will create avatars that resemble themselves. From there, people can then try on different virtual looks or experiment with different hair colors, makeup styles, and skincare routines. Based on their avatar’s features and preferences, they’ll receive personalized product recommendations to purchase in real life.

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Smart Tools for Makeup and Skincare

In addition to online smart tech, physical smart devices are also gaining popularity in the beauty world, too. These devices use IoT technology to capture data and provide users with a more personalized approach to their makeup and skincare routines. Some examples of smart tools are:

Face Analyzer

This AI-driven tool analyzes facial features to suggest contouring techniques, eyebrow shapes, and even makeup styles tailored to individual face shapes. Some current popular examples of this beauty tech software are ModiFace and YouCam Makeup.

Wearable Beauty Devices

Earlier, we discussed smart tech – but what about beauty tech devices that you can wear on your body? These gadgets use sensors to track a user’s skin condition and provide personalized skincare routines based on data collected. Some wearable beauty devices include:

High Definition Brow Filters & Brow Tech

Products like 3D shu:brow offer digital brow shaping and coloring solutions, enhancing the precision of brow styling. What’s more, there are high definition brow filters available on popular beauty apps like YouCam Makeup, allowing users to experiment with different brow shapes and styles before committing to them in real life.

Pro Tip: Want to be able to apply your brows by hand? Follow along with this awesome video tutorial (courtesy of QC Makeup Academy alumnus and professional MUA, Amanda Ramey)!

Auto Hair Analysis & Virtual Color Try Ons

Similar to virtual try-ons for makeup, there are also beauty tech tools that allow users to experiment with different hair colors digitally, too! Not only that – some advanced beauty tech software can even analyze a user’s hair type and recommend personalized hair care products and treatments. Examples of this type of beauty tech are:

Fragrance Finder Tech

Gone are the days of endlessly sniffing perfume testers until you find one you like. With fragrance finder tech, users can now simply answer a few questions about their preferences. From there, AI algorithms will then suggest personalized scents for them to try!

Some examples include FragranceX’s Perfume Finder Quiz, YSL Beauty’s Scent-Sation, and Sephora’s Fragrance IQ.

3D-Printed Makeup

Imagine if you were able to physically print out makeup and then literally wear it on your face… Well, with 3D printing technology, that’s now possible!

For example, according to Crème de Mint, Mink launched the very first 3D makeup printer. Similarly, Adorn released a 3D makeup pen that focuses on color-matching (up to 75,000 shades!) and providing foundation for all skin types. Back in 2016, Smashbox also had a campaign where winners were gifted with a 3D-printed version of lipstick. Chanel, back in 2019, also released a 3D-printed mascara brush.

Virtual Reality Makeovers/Online Beauty Tutorials

We can’t talk about the future of beauty tech without mentioning virtual reality makeovers and online beauty tutorials. With VR headsets and advanced software, users can virtually try on different makeup looks and even experiment with new hair colors in a realistic 3D environment. This allows for a more immersive and fun way to play around with different beauty looks before committing to them in real life.

Similarly, online beauty tutorials – such as those offered by YouCam Tutorials, Banuba, and Burberry Virtual Studios – allow users to learn new makeup techniques and try them out digitally before applying them in real life. Moreover, these tutorials also offer tips and product recommendations for a more personalized learning experience!

AI Beauty Advisors

Last but not least, AI beauty advisors are becoming increasingly popular in the beauty industry. Through chatbots and voice assistants, users can receive personalized beauty advice, product recommendations, and even purchase products directly through virtual consultations. Some brands that have implemented AI beauty advisors include:

The Environmental Impact of Beauty Technology

While the advent of beauty tech is undoubtedly exciting, there’s an even more important aspect to consider: its environmental impact. As brands innovate and integrate more technology into their products and services, they also face the challenge of ensuring these advancements are sustainable. Many companies now focus on eco-friendly packaging, using materials that are biodegradable or recyclable.

Additionally, virtual try-ons and personalized beauty recommendations can help reduce waste by minimizing unnecessary purchases, as consumers are more likely to buy products that suit their needs. The development of refillable beauty tech devices and recyclable materials in production can also lead to a smaller environmental footprint.

Thus, as the beauty industry continues to evolve, balancing innovation with sustainability is key to ensuring a greener future!

Conclusion

The innovation in beauty technology is reshaping how we explore and consume makeup, skincare, and other products. In particular, it makes both personalization and experimentation more accessible than ever before. With such advancements, consumers are empowered to tailor their beauty routines to fit their unique preferences and needs – all from the comfort of their home!

Whether it’s through AI-powered tools, virtual reality experiences, or smart beauty devices, the future of beauty is undeniably exciting and tech-driven. Embracing these technologies can make your journey in discovering the perfect products and styles an enjoyable, efficient, and personalized adventure.

So, which of the 15 beauty tech innovations listed above are YOU most excited about? 😘

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The 20 Hottest Makeup Trends Coming in 2025

By Makeup Trends No Comments

Key Points

The 20 most anticipated makeup trends expected to dominate the beauty industry in 2025 are:

  1. Modern-Meets-Nostalgic Eyes
  2. Bold Eyes
  3. Blurred, Feathered Lips
  4. “Blonzer” Blushes
  5. Smoky Cat Eyes (and Smoky Eyes in General)
  6. Unexpected Pops of Color
  7. Minimalist Beauty
  8. Vampy Lips
  9. A Case of The Blues
  10. Minimalist, Feathery Lashes
  11. ‘No Makeup’ Makeup
  12. Shimmery Shadows
  13. Bright and Bold Pastel Grunge
  14. Gothic Glam
  15. The Comeback of Silver
  16. Colorful Lashes
  17. Ditching The Mascara
  18. Natural Complexions
  19. Lollipop Lips
  20. Budget-Friendly Alternatives

Introduction

Hey there, makeup enthusiasts! If you’re anything like me, seeing new makeup trends is like unwrapping a present on Christmas morning. Whether you’re a pro makeup artist or just venturing into the world of beauty, keeping up with trends is always exciting.

And guess what? 2025 is promising to be a year full of bold, nostalgic, and fresh looks that will have everyone talking!

So, are you ready to explore what’s on the horizon?

Let’s dive in and discover the 20 hottest makeup trends coming in 2025!

2025 Vision: The Top 20 Makeup Trends to Jump on Now

Modern-Meets-Nostalgic Eyes

We’re taking a trip down memory lane, but with a modern twist! Think of your favorite eye looks from yesteryears brought back to life with a contemporary touch. For instance:

  • Neon liners paired with soft, pastel shadows
  • Glitter-laden lids with sleek, cat-eye flicks
  • Smoky eyes with an unexpected pop of color
  • Classic ’60s eyeliner with bold, graphic shapes

Bold Eyes

In 2025, it’s all about making a statement with your eyes. So, experiment with graphic liners, exaggerated lash lines, and vibrant shadows that scream confidence and creativity!

Pro Tip: Experiment and play with any/all of these 5 eyeshadow finishes!

Blurred, Feathered Lips

This makeup trend is perfect if you love a soft, romantic look. Blurred lips provide a diffused effect, making them look effortless yet chic. You can achieve this with the following 5-step process:

  1. Start with a lip balm to prep and hydrate your lips
  2. Use a lip tint or cream and apply it to the center of your lips
  3. Gently blend outward using a lip brush or your fingers for a soft-edge effect
  4. Layer different shades to create dimension and a personalized hue
  5. Finish with a light dusting of translucent powder to set the look

“Blonzer” Blushes

Say hello to “blonzer”! A chic fusion of blush and bronzer, this trend emphasizes a sun-kissed glow while adding a subtle flush of color. It’s the perfect way to achieve a radiant, natural complexion.

Smoky Cat Eyes (and Smoky Eyes in General)

A sultry take on classic smoky eyes, this makeup trend incorporates cat-eye flicks with smoky edges. As a result, you can create an intense and seductive look that’s perfect for nights out!

Furthermore, 2025 will see a continued appreciation for the smoky eye in general, too. Whether you prefer a dramatic black smoky eye or a softer, smudged effect using earth tones, there’s something for everyone in this trend. The beauty of this timeless trend lies in its versatility, as it can be tailored to suit any eye shape and personal style.

So, grab your favorite eye palette and have fun experimenting with different shades/techniques to make this timeless look uniquely yours!

Pro Tip: Check out this smoky eye step-by-step tutorial video by QC Makeup Academy alumnus, Devyn Gregorio!

Unexpected Pops of Color

Bring a splash of surprise to your makeup with vivid pops of color. It’s all about subtle yet striking accents! Think:

  • A bright inner corner highlight
  • Bold, colorful liners paired with otherwise neutral makeup
  • Vibrant lashes using colored mascara for an unforeseen twist
  • A cheeky splash of blush in an unconventional hue (like tangerine or lavender)
  • A bold, colorful lip paired with minimal eye makeup for a standout statement

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Minimalist Beauty

Now, that’s not to say that 2025 will be all about bold looks. On the contrary, minimalist beauty enthusiasts, rejoice—because this year, enhancing your natural features with a “less is more” approach is definitely another makeup trend on the radar!

Imagine skin that actually looks like skin, with lightweight foundations or tinted moisturizers that give you a dewy glow. This trend is all about freshness—using just a hint of concealer where needed, a touch of mascara to open up the eyes, and a swipe of tinted balm for a hint of color on the lips.

We love this trend because this understated look celebrates individuality and self-confidence. Meaning, everyone is invited to embrace their unique beauty with minimal product interference!

Vampy Lips

Dark, vampy shades are making a comeback! Deep plums, rich burgundies, and almost black hues are perfect for adding drama to any look. We suggest pairing them with a simple eye for maximum impact!

A Case of the Blues

Remember when blue eyeshadow was all the rage in the early 2000s? We used to joke that that time in makeup history was a fever dream…. But it turns out this trend is making a comeback after all!

Blue is back, and it’s bolder than ever. From pastel baby blues to electric cobalt, incorporate this versatile hue into your makeup with shadows, liners, or even lip colors.

Here are a few tricks to make the most of this trend:

  • For a subtle pop, use blue eyeliner on your lower lash line
  • Create a statement look by pairing electric blue liner with neutral shadows
  • For a bolder approach, try an all-blue smoky eye for maximum impact

Pro Tip: Learn how to best apply eyeliner based on your client’s eye shape!

Minimalist, Feathery Lashes

For a while, it was all about thick, voluminous lashes. But in 2025, natural-looking lashes are making a comeback! Think feathery, wispy lashes that frame your eyes in a subtle yet captivating way.

You can achieve this look with lengthening mascaras, as well as individual false lashes, to add just the right amount of drama without looking overdone.

“No Makeup” Makeup

The “no makeup” makeup trend was first coined and began gaining popular back in 1986—and as we make our way into 2025, it seems to be here to stay forever!

This trend focuses on using makeup to enhance your features with a natural, barely-there look. It’s all about looking like you woke up flawless (even if we know you spent an hour getting ready). The key is to use products that match your skin tone and blend them seamlessly for a fresh-faced finish.

And remember: Less is more! With that in mind, we recommend the following tips:

  • Use a Primer: Always start with a good primer to ensure your makeup lasts all day and looks flawless. It creates a smooth canvas and helps minimize the appearance of pores.
  • Match Your Foundation: Choosing the right foundation shade is critical. Test a few shades on your jawline to find the perfect match that blends seamlessly into your skin tone.
  • Blend, Blend, Blend: Whether it’s eyeshadow, blush, or foundation, blending is key to achieving a polished and natural look. Use a good-quality brush or sponge for best results.
  • Highlight Strategically: Use highlighter on the high points of your face such as the cheekbones, the bridge of the nose, and the Cupid’s bow to give your skin a luminous glow.
  • Set Your Makeup: To keep your makeup in place and reduce shine, dust a bit of translucent powder over your T-zone and use a setting spray for a long-lasting finish.

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Shimmery Shadows

Get ready to sparkle! In 2025, shimmery shadows are going to add a touch of glamor to any look.

Whether it’s a subtle sheen or full-on glitter, these shadows are perfect for every occasion! For instance, you can try a neutral, shimmery shade all over the lid for an everyday look. Alternately, you can also opt for a bold, glittery color to rock at a special event.

Oh, and don’t be afraid to mix and match different textures for a dazzling effect!

Bright and Bold Pastel Grunge

Pastel grunge first swept the beauty industry by storm in 2020, and it’s still going strong in 2025! This trend combines soft, pastel shades with edgy grunge elements to create a unique and eye-catching look. Think light pink hair paired with dark, smoky eyes or pastel purple lips with a leather jacket.

It’s all about mixing feminine and edgy for a striking result!

Gothic Glam

Dark, moody, and dramatic—Gothic Glam is back! First seen in the late 70s/early 80s, this trend embraces all things dark and mysterious, from black lips to smoky eyes. But don’t worry, you don’t have to go full-on Morticia Addams to rock this look in 2025 (though you certainly can if you want to!).

Instead, try incorporating elements of Gothic Glam into your usual makeup routine, such as a bold, vampy lip or a touch of dark eyeshadow on the outer corners for added depth.

Pro Tip: Learn what it takes to launch a career as a beauty content creator!

The Comeback of Silver

Another makeup trend making its long-awaited comeback in 2025 is silver!

From metallic eyeshadows to silver-toned highlighters, this color adds a futuristic and edgy touch to any look. It’s perfect for adding a pop of shine or creating an all-over metallic effect. Plus, it looks great on all skin tones (though, admittedly, best on those with cool and/or neutral undertones).

Want to work some silver into your makeup applications but don’t know where to start? We’ve got you:

  • Try a silver eyeliner for a subtle yet striking look; it can really make your eyes pop.
  • Apply a metallic silver eyeshadow all over the lid for a bold statement, perfect for nighttime events.
  • Use a silver highlighter on your cheekbones and brow bones for a radiant glow and a modern, futuristic vibe.
  • Incorporate a touch of silver glitter on top of your regular lip color for an unexpected sparkle.
  • Create a graphic eyeliner look using silver for a unique twist on traditional black, adding a playful yet sophisticated element to your look.

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Colorful Lashes

Say goodbye to basic black—another popular makeup trend we’ll see in 2025 are colorful lashes! These are set to brighten up your makeup routine, with hues ranging from bold blues to playful pinks.

Here are a few key things to keep in mind if you want to go the route of rainbow lashes:

  • Choose a mascara shade that complements or contrasts with your eyeshadow for a coordinated look
  • Apply a coat of colorful mascara to the tips of your lashes for just a subtle hint of color
  • Experiment with ombré lashes by applying two different colors, blending from root to tip
  • For a more dramatic look, use a bold color like neon green or vibrant purple to make your eyes stand out
  • Remember to balance the colorful lashes with neutral makeup elsewhere to avoid overpowering your look

Ditching The Mascara

In contrast to the last makeup trend, there’s also a growing movement in 2025 to ditch the mascara altogether! This may sound counterintuitive, but many beauty enthusiasts are embracing their natural lashes and opting for more minimal makeup looks.

Not only does this save time and money on products; it also allows for a more effortless and low-maintenance approach to beauty. Plus, with the rise of lash extensions and lift treatments, achieving long, fluttery lashes without mascara is becoming easier than ever!

Natural Complexions

Speaking of makeup trends that embrace the au naturale, natural complexions are also making a comeback in 2025. The focus is on enhancing and embracing your natural skin, rather than covering it up with layers of foundation.

To achieve this look:

  • Use a lightweight, sheer foundation or tinted moisturizer to even out skin tone without looking heavy or cakey
  • Embrace freckles and other imperfections instead of trying to conceal them
  • Opt for cream-based products instead of powder for a more dewy and fresh finish
  • Use minimal concealer, only where necessary, to avoid masking the natural texture and color of your skin

Remember: the goal is to let your radiant skin shine through while still enhancing your features with subtle makeup techniques and products.

Lollipop Lips

Never heard of this makeup trend before? Essentially, it’s just as the name suggests; inspired by the sweet, sticky look of lollipop-stained lips. This trend is all about creating a glossy, slightly over-lined lip in candy-like shades.

Here’s how you can try out this look the next time you reach for your lip products:

  • Choose a bright, vibrant shade like cherry red or bubblegum pink
  • Apply a generous coat of clear gloss over the top to create a shiny, almost wet effect
  • Overline your lips slightly with a lip liner that matches or complements your chosen shade. This will give the illusion of fuller, more pouty lips
  • For an extra playful touch, add a tiny dot of white eyeliner or eyeshadow in the center of your bottom lip to mimic the look and shine of sugar on a lollipop

Budget-Friendly Alternatives

Finally, the last makeup trend we expect to dominate in 2025 focuses on saving your dimes. After all, in today’s economy, who doesn’t love a good budget-friendly option?

Here are just some of the ways you can add to your makeup kit without hurting your bank account:

  • Opt for cheaper brands: Often, especially at drug stores and pharmacies, you’ll come across those lesser-known (but still reliable!) makeup brands that sell products at a fraction of the price of bigger names. Don’t be afraid to give them a try!
  • Use multi-purpose products: Look for products that can pull double duty, such as a lip and cheek stain or an eyeshadow palette with versatile shades.
  • Get creative with household items: Did you know that coconut oil can work as a makeup remover? Or that baby powder makes a great dry shampoo? Don’t underestimate the power of everyday household items in your beauty routine.
  • Shop sales and use coupons: Keep an eye out for discounts, promos, and coupons when shopping for makeup. They can save you a lot of money in the long run!

By incorporating these budget-friendly options into your makeup routine, you can experiment with different trends and styles without breaking the bank. After all, looking fabulous doesn’t have to come at a high cost.

Conclusion

There you have it: the 20 hottest makeup trends to look forward to in 2025. Whether you’re ready to go bold with some colorful lashes or prefer the simplicity of ‘no makeup’ makeup, there’s something for everyone.

So, why not try mixing a few trends together to create your signature style?

And remember: makeup should always be fun and expressive. Don’t be afraid to experiment and find what makes you feel fabulous. Stay tuned for more insider tips and tricks, and be sure to share your own trend predictions in the comments below!

Until next time, keep slaying those looks! 💕

Disclaimer: This content is purely speculative and may not accurately reflect the actual makeup trends trends that unfold in 2025.

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15 Makeup Trends Every MUA Should Know

By Makeup Trends No Comments

Makeup artistry is one of the most popular and in-demand careers right now! Every year, new makeup trends are born. For this reason, it’s important for makeup artists (MUAs) to stay up-to-date on the latest looks.

In this blog post, we’ll be discussing 15 of the hottest makeup trends for 2022. We’ll also touch on the importance of professional training… And how QC Makeup Academy can help YOU pursue a career in the beauty industry!

15 Makeup Trends for 2022 That NEED to Be on Your Radar!

Wondering what makeup trends are in right now? Look no further! Here are 15 trends that are going to be white-hot this year!

1. Bold Brows

Eyebrows have always been an important part of makeup. But in 2022, they’re going to be even bigger and bolder than ever before! So, if you want to stay ahead of the curve, start growing out your brows and filling them in with a natural, hair-like strokes.

Need help perfecting a natural, realistic brow? This tutorial by QC Makeup Academy Student Ambassador, Amanda Ramey, will show you everything you need to know!

Makeup trends in-post image 1

2. Graphic Liners

Graphic liners are making a comeback in a big way! In a nutshell, graphic liner is a look that goes beyond natural-appearing eyeliner. Rather, it’s bolder and creates more of a statement. One popular example is the “floating crease”.

If you’re looking to add some drama to your makeup applications in 2022, go for a graphic liner in a bright color or eye-catching pattern!

3. Cut Creases

Cut creases are another makeup trend that’s been around for a few years now. However, they’re still going strong in 2022! Essentially, cut creases involve using shadow to create a “cut” into the eyelid.

This look is often paired with bold lips and graphic liner for a dramatic effect. So, if you’re up for the challenge, give cut creases a try!

Want to perfect the cut crease, and be able to perfectly apply it on both yourself and others? Learn this popular technique (along with so many others) in as little as 2-6 months by enrolling in QC Makeup Academy’s self-paced, online Master Makeup Artistry Course!

4. Dewy Skin

In 2022, dewy skin is going to be HUGE! This look involves using products and techniques to create a healthy, radiant glow. Dewy skin can be achieved with or without foundation. So, if you’re looking for a more natural makeup look, go for dewy skin!

Products that are perfect for achieving this look include:

  • Highlighters
  • Illuminators
  • Moisturizers with luminous finishes

Pro Tip: Want to make your skin feel and look its best? QC’s online Skincare Course will not only help you master your own skincare game – it’ll equip you to help others with theirs by turning you into a designated International Skincare Consulting Professional (ISCP)!

Beauty portrait of model with natural make-up. Fashion shiny highlighter on skin, sexy gloss lips makeup

5. Bronzed Goddesses

Bronzed goddesses are still popular in 2022! To achieve this look, MUAs use bronzer to give the cheeks and temples a natural-looking glow. If you’re looking to give this makeup trend a try this year, start by using a matte bronzer that’s two shades darker than your natural skin tone. Apply it to the apples of your cheeks, along with your temples and the bridge of your nose.

You can also try out the bronzed goddess smoky eye as well! This is essentially a smoky eye created using brown tones, with a copper shadow that creates a halo ring effect around the entire eye.

6. Metallics

Metallics are also going to be super big this year! In particular, golds and silvers will be popular hues for eye shadow, eyeliner, and lips. So, if you want to add some shimmer and sparkle to your makeup looks in 2022, go metallic!

Never attempted this trend before? No problem! Check out this article by Makeup.com to learn how to pull off the perfect metallic look!

7. Nudes

Nude makeup is always popular. It’s one of those makeup trends that’s been around forever and will likely always be here to stay. That said, in 2022 it’ll be even bigger than ever!

This particular look involves using shades that are close to your natural skin tone. Nude makeup is perfect for everyday wear, as it subtly enhances your features without looking too overdone. If you’re new to nude makeup, start by using a concealer, foundation, and powder that are all one shade lighter than your natural skin tone.

Then, add definition with a light brown eye shadow and a nude lip color. If subtly is your aim, keep your eye makeup simple. Thin, precise eyeliner on the upper lids and a swipe of mascara will top off this look seamlessly!

Watch this awesome tutorial by QC Makeup Academy alumnus, Devyn Gregorio, to see what we mean!

Makeup trends in-post image 3

8. Cut-Out Lips

In 2022, cut-out lips will still be popular! This trend involves using lipstick or gloss to create a “cut-out” effect around the lips. You can either go bold with bright colors or keep it simple with a nude shade.

If you’re new to this trend, start by using a lip liner to carefully outline your lips. Then, fill in the center of your lips with lipstick or gloss. Finally, use a brush (or your fingers) to blend the edges of the cut-out so that it looks natural and seamless.

9. Glitter Eyes

Glitter eyes will also be a popular makeup trend in 2022. This involves using glittery eye shadow to create a festive and fun look. The beauty here is that you can go as subtle or bold as you want, depending on the occasion!

If you’re new to this trend, start by using a light-colored eye shadow as your base. Then, add a layer of glittery eye shadow on top. Be sure to blend well so that there are no harsh lines or edges!

10. Bright Lashes

This year, bright lashes will still be trending! This look involves using colorful mascara (or false lashes) to make your eyelashes pop. You can go for a natural or dramatic look, depending on your preference.

To give this trend a try, start by using a black mascara, and apply it generously to your upper and lower lashes. Afterwards, use a colored mascara (preferably a bright color, such as blue, green, or pink) to add some extra pizzazz.

Need help applying false lashes? This blog article will teach you how to put them on like a true pro!

Beautiful woman on color eyelash extension procedure in spa salon. Concept fashion

11. Monochromatic Makeup

Monochromatic makeup is another trend that’s here to stay in 2022. This look involves using shades of the same color to create a cohesive and harmonious look. You can use any color you want – but we recommend sticking to neutrals like blacks, whites, browns, and grays.

First, apply a light shade of color all over your eyelids. Next, use a darker shade to contour your eyes. Finally, add a bolder hue to the center of your lids for maximum impact.

12. Negative Space Liner

Negative space eyeliner is a trend that’s been on the rise for a few years now, and shows no signs of slowing down in 2022! This unique makeup trend involves using eyeliner to create “negative” spaces around your eyes. This can be done in any style you want – from thin, precise lines to thick, dramatic strokes.

If you’re new to this trend, start by using a black eyeliner to create the negative spaces. You can then experiment with different colors and styles to find what works best for you.

13. Blush Draping

Blush draping is another makeup trend that’s been gaining popularity in recent years. This look involves using blush to contour and sculpt your face. You can use any color you want, although we personally recommend sticking to shades like peach, pink, and coral.

To create blush draping, start by applying a light layer of blush to the apples of your cheeks. Then, use a darker shade to contour your cheekbones and jawline. Lastly, add a highlight color to the top of your cheeks to finish off the look!

Makeup trends in-post image 5

14. Double Winged Eyeliner

Double winged eyeliner has been popular since the 1960s; periodically making a routine comeback in the decades since. Well, it’s back now – and needless to say, in 2022, it looks to be here to stay!

This hot makeup trend involves creating an outward wing both above and below the eye. You can use any color or style of eyeliner you want, but we recommend sticking to black for a classic look. To take this look one step further, you can also fill in the negative space between the two wings with a white hue.

This will help create the added effect of opening the eye up even more!

15. Diffused Lips

Finally, when it comes to the makeup trends that are in right now, our list would be incomplete without mentioning diffused lips! This look involves using lip liner to create a soft and blurred effect around the edges of your lips. You can either go with a nude shade or a bright color – it’s up to you!

If you’ve never tried diffused lips before, start by first lining your lips with a light-colored lip liner. Afterwards, fill in the center of your lips with a lipstick or gloss. Finally, use a brush (or your fingers) to blend the edges of the lip liner so that it looks natural and seamless.

Dream of Becoming a Professional Makeup Artist? Get Certified with QC Makeup Academy!

The beauty industry is highly saturated and extremely competitive. If you want to pursue a professional career as an MUA, a love for makeup won’t be enough for you to succeed. The only real way to achieve any sort of success is to first get properly trained and internationally-certified.

That’s where QC Makeup Academy comes in!

Our school is globally-recognized and accredited with an A+ ranking by the Better Business Bureau. Our wildly popular programs cover everything from personal and professional makeup artistry, skincare consulting, hair styling, fashion styling, virtual services, business training, and more!

Makeup professional training

The best part?

ALL of our courses are self-paced and done right from the comfort of your own home (yes, even the hands-on training – of which there is tons)! Not to mention, you can easily graduate in as little as 2-6 months… With an internationally-recognized certification + designation to add to your resume!

So, our only question for you now is: what are you waiting for?

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17 Makeup Trends in 2022 You’ll Want to Try!

By Makeup Tips and Tricks, Makeup Trends No Comments

Do you love all things makeup? Dream of a career as a professional MUA? Then here are 17 upcoming makeup trends in 2022 that need to be on your radar!

17 of the Hottest Makeup Trends in 2022

#1. Natural Skin

Over the course of the COVID-19 pandemic, many of the world’s hottest makeup trends saw a shift back towards more simplistic, natural looks. Embracing one’s fresh-faced, authentic inner glow quickly became the new norm… and this won’t be going anywhere in 2022!

So, embrace the skin that you’re in and show it off with pride!

Want your skin to look its best? Get properly trained and certified in skincare by enrolling in QC Makeup Academy‘s online Skincare certification course! In as little as 2-6 months, you’ll become a master of your own skincare game – and be able to get paid to help others with theirs, too!

Makeup trends using makeup theory to understand skin types

#2. A Bold Lip

In terms of hot makeup trends in 2022, we’d be making a HUGE mistake by not including a stunning, bold lip. After all, this is one of those beauty trends that’s been around forever – and rightfully so.

A nice, bold lip can pair effortlessly with almost any look. It can accentuate a dramatic, smoky eye, or give some POP to an otherwise soft, natural glam application. Either way, a bold lip has been popular for as long as we can remember.

So, it’s absolutely no surprise that it’ll continue being just as popular for countless years to come!

#3. Embracing “Imperfections”

This makeup trend ties back to the first one on our list, in that it’s all about accepting who you are and what you look like in all of its forms. Imperfections are beautiful. At their core, they’re what make us who we are as individuals.

So, as we welcome 2022, don’t try so hard to cover up your “flaws”. Rather, be proud of all the little quirks that make you, YOU! Remember: confidence and self-love are the sexiest qualities a person can have.

(And, hey, if you struggle with that, we totally get it. All we’re saying is, give it a try. We have no problem showering you with all the love and support you need until you feel within yourself!)

#4. Colorful Eye Makeup

Playing around with boldly colored eye looks has been a thing throughout all of history. Back in the 80s, for example, eyeliner was worn in all sorts of crazy hues, as was eye shadow. Since then, this long-standing makeup trend has had its up and downs, in terms of popularity.

But in recent years, it’s made quite the comeback!

A striking, colorful eyeliner can elevate nearly any look and give it a unique edge. Moreover, this trend can also be a great go-to if you don’t feel like wearing much on a given day, but still want to add a little va-va-voom to your appearance. (I’m thinking a bright, colorful liquid eyeliner to create a sleek cat-eye on an otherwise au natural face!)

Beautiful Asian woman with bold, dramatic eye makeup, makeup trends

#5. Natural, Fluffy Brows

Since we’re reminiscing, remember in the early 2000s when pencil-thin eyebrows were all the rage? Yeah… That time was a lawless wasteland… 😅

In the years since then, the trend has shifted in the opposite direction. These days, and as we’ll continue to see in 2022, it’s all about those natural, full brows. After all, our eyebrows help frame our faces and give us a healthy-looking glow.

If you’d like some tips on achieving this gorgeous look with your own eyebrows, this article by Greatist will teach you everything you need to get started!

#6. Neon Shadow

Hey, remember that time back in the 90s when blue eyeshadow was a thing? Okay, this makeup trends is basically like that – but better.

In recent years, bold, colorful eye looks have started trending again. If done improperly, with a lack of fundamental makeup technique, the results can be a little… well… scary. However, when done right, you’ll create something truly stunning.

It’s not just us who predicts this makeup trends in 2022 either! In fact, the Spring/Summer 2022 Fashion Week runways had a lot of models and celebs alike sporting dramatic, colorful eye looks. And if it’s Fashion Week-approved, you know this is a trend train to hop onto ASAP!

#7. Embellishments

According to Vogue, embellishments “catapult otherwise bare complexions to a different dimension”. For this reason, it’s one of the hottest makeup trends we can expect to see in 2022.

But what exactly are embellishments? This trend first started back in the disco era, and is all about adding a little (or a lot of) pizzazz to any given makeup look. Embellishments can be added to eyes, lips, brows, cheekbones, and so much more through the use of gems, jewels, sequins, crystals, etc.

You can even take things one step further by using any of the above items to create the illusion of 3D embellishments. So long as you’re feeling creative, you can get as funky as your heart desires!

Makeup trends in 2022 in-post image 3, eye makeup embellishments

#8. Dyed Brows

Note: Let me preface this by saying that when dyeing any hair on your body, it’s always safest to seek out the expertise of a certified professional (namely, a trained hair dresser). Therefore, when we discuss dyeing your brows here in this article, we do NOT recommend doing this yourself. Rather, consult an expert and have the dye job done properly, in a professional environment.

As I mentioned earlier, eyebrows are one of the single best ways to frame the face. Because they’re a natural focal point, there’s also a LOT of room to get playful, make your brows stand out, and use them as a statement-maker.

For this reason, getting creative with our brows is a trend that’s gotten pretty hot over the past few years – and is something we’ll keep seeing in 2022. While many are choosing to dye their brows one solid, vibrant color (often, in contrast to the color of hair on their heads), you can also do partial dye jobs, if you’d prefer.

That said, if you’re not comfortable with the commitment that comes with permanently dyeing your brows, never fear! You can use your professional makeup training and knowledge of core techniques to instead use makeup to create a similar effect.

#9. Russet-Flushed Eyes

Another makeup trend worth knowing about in 2022 is russet-flushed eyes. Other popular hues in-line with this trend would also be pink and/or peach. One way to maximize this trend would be to use these colors as an eyeliner. Another would be to go full-out and use them as eyeshadow, both on top of and below your eyelids.

Pro Tip: You can achieve a pretty whimsical look if paired with an otherwise natural application. Take it one step further by finishing off your look with a bold lip!

#10. Purple Blush

If you’ve ever found yourself on the beauty side of TikTok, you’ve likely seen this makeup trend already. More and more makeup connoisseurs are now sporting purple blush, which is why countless beauty sources are predicting this trend to continue with full force in the New Year.

If you like this particular trend and want to give it a try, we recommend either cream or powder blushes in violet, lavender, or plum colors. These seem to work best on a wide array of skin tones (and undertones) while delivering the most aesthetically-pleasing results!

Purple blush colors, makeup trends

#11. Face Paint (But for Adults)

As kids, didn’t we all love to have our faces painted at one point or another?

This awesome makeup trend of 2022 will allow us to tap back into our childhood – except with a mature, grown-up twist! Spotted at shows like Rodarte and Paul & Joe, the beauty industry can expect to see an increase of whimsical, artistic expression being incorporated into makeup applications.

For example, rainbows, clouds, flowers, and galactic imagery have become quite popular staples of this trend. Really, though, you can get as imaginative as you want. Let your creativity guide you and see what you can come up with!

#12. Lower Waterline Eyeliner

Yes, winged eyeliner and cat eyes will always be a popular makeup trend. However, the beauty industry has seen a bit of a shift down south as of late – wherein the focus of eyeliner is now more below the eye than above it.

Of course, this particular trend won’t necessarily work for every makeup look. It’ll be up to you to apply it at your discretion, based on what you’re trying to achieve and what the makeup is being worn for. For example, bold eyeliner on the lower waterline might not be the most appropriate choice for a bride on her wedding day.

But it most definitely can be the right choice for a high fashion editorial look, runway look, or for performance art!

#13. Eyebrow-High Shadow

I won’t lie – whenever I think of eyeshadow going all the way up to the brows, I can’t help but picture Mimi from The Drew Carrey Show. Rest assured, this is NOT what we’re referring to when we discuss this makeup trend.

Instead, what we’re talking about is eyeshadow properly blended up to the eyebrow (and, of course, with hues that compliment the overall look and skin complexion). When executed using proper, professional technique, this look is absolutely perfect for editorial looks and/or high fashion photography.

If you’re someone who likes going out of the box, taking risks, and getting experimental, this is definitely one trend you’ll want to try in 2022!

Makeup trends in 2022 in-post image 5, eyeshadow up to eyebrows

#14. Creamy, Warm Bronzer

This makeup trend in 2022 will be especially useful for you if you offer bridal makeup services as part of your business. Indeed, the demand for soft, brown tones is here – and moreover, it’s here to stay.

The beauty of brown hues is that it naturally warms up any complexion. While it’s forever a popular go-to for brides’ eye makeup, we also recommend incorporating it into their bronzer application. This will add a subtle, sun-kissed touch to their already glowing skin (which is always perfect for wedding photos, regardless of the season).

#15. Pastels

The pastel craze has been at its pique for quite some time now, and it shows no signs of ebbing or slowing down next year. These soft yet bright pops of color can turn an otherwise natural look into something funky and distinctive. On the other hand, it can be added to an already dramatic application in order to enhance it that much further.

When playing with pastels, you can incorporate them into your makeup look via:

  • Liquid eyeliner
  • Graphic eyeliner designs
  • Eyeshadow(s)
  • Lipstick or lip stains
  • Embellishments
  • Brow colors
  • Blush
  • And more!

#16. Juicy Textures

According to M.A.C Cosmetics’ senior national artist, Keri Blair, “juicy textures are going to be huge for 2022”. Now, you might be looking at this and wondering, “What are ‘juice textures’?”

Think of it this way: you know what it looks like when you apply a fresh coat of shiny lip gloss?

That’s basically it in a nutshell – except for this trend, it can be applied in other areas of the face as well.

Dewy, shiny lip and/or eye products will be your best bet if you want to to jump on this trend. Use these as finishes on lip and/or eye applications. Blair also recommends taking it one step further by focusing on “fun, berry shades”.

Makeup trends in 2022, in-post image 6, shiny lip gloss on lips

#17. Clean, Safe Beauty Products

This trend isn’t so much a makeup look as it is a makeup lifestyle. These days, consumers want the peace of mind in knowing that the products they’re buying are ethically-sourced, cruelty-free, and eco-friendly. What’s more, you want to ensure that they’re actually good for your skin and won’t cause any unwanted damage.

So, we recommend doing your research before purchasing any new items, regardless of how well-known the brand may be. For instance, this article by Eco Friendly Habits, lists their Top 15 organic and toxic-free makeup brand suggestions. In contrast, this article by Her Agenda provides a list of brands to avoid.

It’s also just as important that your skincare products contain only the most trustworthy ingredients. Not sure which ingredients to look for and which to steer clear of? Watch this informative webinar, hosted by QC Makeup Academy executive instructor and celebrity MUA, Nathan John!

Which of these makeup trends in 2022 are YOU most excited to try out? Can you think of any others to add to this list?

Share your thoughts with us in the comments below! 💕

Dream of a career as a professional makeup artist? Earn your internationally-recognized certification in as little as 2-6 months by training online with QC Makeup Academy today!

TikTok makeup hacks article, Apr 22 2021, Feature Image

Do These 5 Viral TikTok Makeup Hacks ACTUALLY Work?

By Makeup Tips and Tricks, Makeup Trends, QC Student Ambassador No Comments

There are countless trending TikTok makeup hacks floating around out there… but do they actually work? QC Makeup Academy’s Student Ambassador, Amanda Ramey, is on the case and aims to find out once and for all!

Testing 5 Viral TikTok Makeup Hacks

Amanda Ramey is a professional makeup artist and a graduate of the following QC Makeup Academy certification programs:

  • Master Makeup Artistry
  • Pro Makeup Workshop
  • Airbrush Makeup Workshop
  • Special FX Makeup

In the following video, Amanda uses her professional knowledge and experience to test 5 popular TikTok makeup hacks. Her goal? To see if they achieve what they say they’ll achieve – or if they fail the test!

Want to connect with Amanda directly? Join QC Makeup Academy’s Virtual Classroom on Facebook today!

To Recap…

Amanda reviewed and tested out the following makeup hacks (as made popular on TikTok):

  • Face Lift Concealer Hack (1:02 – 3:27). After testing out this hack, keeping in mind the professional training under her belt, Amanda gave it a score of 9/10.
  • Fork Contour Hack (3:29 – 5:25). Scoring the lowest of all 5 viral TikTok makeup hacks, this one earned a painful (but warranted) 0/10 rating from Amanda.
  • Blush Hack (5:27 – 7:18). Thanks to this makeup hack’s accurate techniques and correct application, Amanda gave it a solid 10/10!
  • Eyebrow Tweezer Hack (7:20 – 10:04). There is so much wrong with this hack, we don’t even know where to begin. In fact, it got Amanda go shook that she didn’t even remember to rate it… But based on her reaction after trying it out, we think she probably gave it a -5/10.
  • Eyeliner Hack (10:05 – 12:50). While this hack technically works, it’s going to make symmetry and matching the other eye a major challenge. For these reasons, Amanda gave this hack a rating of 6/10.

Why NO TikTok Makeup Hacks Can Beat Professional Training

Makeup hacks are fun to try, – and definitely cool when they work as promised. However, they can never truly replace professional training! Learning makeup through social media will never be the same as learning proper practice from industry-trained experts.

Remember: when you learn makeup from influencers, you are only learning how to copy a style. Style is not the same as technique. Knowing only style will forever limit you to being a trend-follower.

Techniques, on the other hand, are the foundations you need to learn in order to be able to create different makeup styles. Technique will arm you with all the skills needed to be able to transcend, get creative, and become a trend-setter.

You need one in order to be able to master the other – but ALWAYS in this order. As the saying goes, “You have to learn to walk before you can run.”

Become a professionally certified makeup artist in as little as 3-6 months by enrolling with QC Makeup Academy today!

QC Makeup Academy Ambassador Amanda Ramey has makeup done by partner feature image

QC Makeup Academy Ambassador, Amanda Ramey: My Partner Attempts to Do My Makeup for Valentine’s Day! [Video]

By Education, Makeup Trends, Makeup Tutorial, QC Student Ambassador No Comments

QC Makeup Academy’s very own Student Ambassador, Amanda Ramey, is here today to show the world just how challenging makeup artistry truly is!

Join Amanda as her partner, Adam, attempts to do a Valentine’s Day-inspired makeup look on her. The thing is, Adam has NO prior makeup training! Without a proper understanding of fundamental theories, principles, and techniques, will Adam rise to the challenge… or realize that being a makeup artist is a LOT harder than it looks?

Find out for yourself by watching the video below!

Want to connect with Amanda directly? Join QC Makeup Academy’s Virtual Classroom on Facebook today!

Why YOU Should Enroll with QC Makeup Academy Today

During a global pandemic, is now really the right time to pursue a new career and gain professional makeup training?

ABSOLUTELY!

Take this opportunity to maximize your time by earning an internationally-recognized makeup certification in as little as 3-6 months. This way, when the world does return to normal, you’ll be ready to take the industry by storm!

Here are just a few quick reasons why you should enroll with QC Makeup Academy today:

  • QC has been a pioneer of online learning since 1984 and has an A+ ranking with the Better Business Bureau!
  • There are plenty of students and alumni who’ve raved about their experience with QC Makeup Academy. Read over 270 reviews here!
  • Train on your own schedule (meaning NO deadlines) and in your own environment with QC’s self-paced, distanced learning!
  • Get a full 2 years to complete your QC Makeup Academy course!
  • Get tutored by a real industry expert and receive thorough audio feedback after every unit!
  • Receive awesome course materials to aid in your training – such as a makeup kit, textbooks, and instructional videos – and refer back to them throughout your career!
  • QC Makeup Academy’s competitive payment plans and tuition are affordable for ANY budget! Plus, take advantage of our monthly promotional offers for even more wicked discounts!
  • Practical assignments will provide you with real-world, hands-on experience!
  • And so much more!
makeup artist doing makeup on client

So, what are you waiting for? Start the career you’ve always wanted today!

makeup trends article feature image

5 Hot Makeup Trends Kicking Off 2021!

By Makeup Trends No Comments

Last year was a total game-changer when it came to popular makeup trends. Now, as we settle into 2021, it’s interesting to see these trends continue to dominate the beauty world. Thanks to COVID-19 still hanging around like a bad guest who can’t take a hint, it comes as no surprise that many of the fads kicking off the New Year are ones that first went viral during 2020’s lockdown.

The thing to remember about makeup trends is that they’re ever-changing. Something can be viral one moment and then fade into obscurity the next. Especially when you throw a pandemic into the mix, it goes without saying that trying to predict this year’s upcoming makeup trends is – in some ways – anyone’s guess. It’ll probably depend on whether things go back to the way they were (pre-COVID) and when.

All that to be said, what we can tell you are 5 of the hottest makeup trends that have helmed the game so far this year!

woman wearing face mask and makeup

5 Makeup Trends 2021 is Seeing So Far…

1. Eyes on the Prize

Eye makeup has been a fundamental trend, in one way or another, since makeup was first invented. But since the pandemic began, it quickly made its way to the top of our priority list! After all, we all still need to wear face masks whenever we leave the house. With our eyes being the only real focal point on our face these days, it only makes sense to use this as an opportunity to make a statement.

Whether it’s a mysterious smoky eye, technicolor lids, or an out-of-the-box liner design – making the eyes POP is already continuing to be a major trend in 2021.

2. Lashes for Days

To build on the above, what would eye makeup be without killer lashes to go with it? Two ways that lashes are already proving to be big in 2021 are through sky-high falsies and colorful mascara. Elevate your glam glow, make that smoky eye even sultrier, or funkify your vibe. Play around and make your lashes stand out from the crowd!

natural makeup look

3. Keep it Simple

While plenty of makeup enthusiasts are not letting COVID-19 get in the way of their full-faced looks, just as many people have embraced the ‘less is more’ approach over the past year. Limited contact with the outside world drastically decreased the need to get as dolled up as we did before. Being cooped up indoors all day reiterated the importance of a proper skincare routine.

As a result, a lot of people took pause, stepped back, and learned to embrace their natural beauty. A minimalistic approach to makeup swept the globe – and this trend hasn’t gone anywhere yet! So far in 2021, we’re still seeing less contouring and more ‘skinimalism’ (as cleverly coined by Pinterest).

Personally, we’re in LOVE with this trend and can only hope it’s here to stay!

4. Long Live the Lips

Just because we have to hide our smiles behind face masks doesn’t meant that lip makeup isn’t still a major trend. Zoom calls and live feeds are more relevant than ever, after all! One trend that already looks to be a huge hit in 2021 is lip makeup – particularly, lip stains.

This definitely makes sense. Long-wear lip products that can hold their own under your mask are in high demand, and lip stains are known to achieve this desired result. Just remember that your lips need hydration, too. If your makeup is matte and drying, simply swipe some lip balm on before application.

1980s makeup trends

5. Nostalgia Galore

We’ve seen throwbacks to previous decades for as long as makeup has been around. But for some reason, ever since the pandemic began, nostalgic makeup of days’ past has become a booming trend. Maybe it’s because, with so much time spent indoors and by ourselves, it’s made us long for simpler times.

Or maybe it’s just because all of these nostalgic looks are totally awesome. (Which, let’s admit it, they are.)

Either way, 2021’s makeup scene has been kicking off with odes to the past. Ariana Grande, for example, has played a major role in bringing 1960s fashion and beauty into the modern day through her music video, “Positions”.

There’s also been a particular love these days for all things 80s and 90s. Maybe it’s because Friends finally got booted from Netflix… who knows? But as a 90s baby with a love of 80s glam, I’m definitely not complaining. In terms of throwback fads, I have to say, I admittedly love this one the most.

Can you think of other makeup trends going viral so far in 2021? Drop a comment below and add to our list! 😘

Become a trend setter by getting professionally trained and certified as a makeup artist! Enroll in QC Makeup Academy’s internationally-leading online makeup courses and transform yourself into an industry expert!

5 Makeup Trends That are Here for Spring (and Coming for the Summer)!

By From the Experts, Makeup Trends No Comments

One of the greatest – and most exciting – things about makeup is that it’s constantly evolving. While there will always be certain classics that’ll never go out of style (such as a simple red lip), makeup trends are forever changing. If you know what’s currently popular, and similarly, what’s on the rise, your makeup looks will always stay fresh and fun!

But where do these new trends come from? You’ll often find that most are inspired by the catwalk, following the collections showcased in Fashion Weeks from all around the globe. Here are 5 makeup trends that celebrity makeup artist, Nathan Johnson, believes are here to stay this upcoming spring and summer!

1. Very blended looks

This look is achieved by taking two similar shades (for example: light pink into darker pink, ivory into light pink, taupe into medium brown, etc.) and then transitioning one into the other.

The lighter color should be applied to the lid of the eye, and the darker pigment will be blended out through the outer corner and crease.  The darker shade should also wrap around the outer corner of the eye and turn into a smoked lower lash line.

This style of eye makeup is blended to perfection! It has no hard lines, with the deeper shade smoothly dissipating below the brow. Gorgeous!

2. The use of vivid colors in unusual ways

This trend-setting makeup look gives a nice nod to the retro 1980’s, Nathan says. Arguably one of the best examples that showcases this is Jeremy Scott’s Spring and Summer 2020 show! As each of the models strutted their stuff down the catwalk, audiences everywhere were stunned at the combination of eccentric, geometrically-inspired outfits, tousled neon wigs, and bold eye makeup.

Notice the way that Scott expertly ties the whole look together through the use of makeup. Specifically, through the bright pops of color on the inner corners of his models’ eyes! This is a great demonstration of how every little detail works in unison to create the final, polished product!

Another example that beautifully demonstrates this trend is Jason Wu’s Spring and Summer 2020 collection. Although these looks fall into the watercolor trend, Nathan notes how the bright hues and overall style “really honor the 80s”!

3. Classic Blue is the Pantone Color of 2020

Every December, Pantone uses trend-forecasting research to announce the upcoming Color of the Year. Based on their findings, 2020’s chosen color is Classic Blue. Pantone states that this pigment instills “calm, confidence, and connection”, while also highlighting “our desire for a dependable and stable foundation on which to build, as we cross the threshold into a new era”.

Given everything currently going on in the world, this definitely rings true!

Whether Classic Blue is incorporated in pops of color, blended looks, or shocks of liner, Nathan notes how it undoubtedly adds vibrancy to the eye. Just check out the amazing effect it has on the makeup and clothing worn by this model! This is just one of the reasons why fashion designer, LaQuan Smith, really stood out during Fashion Week this year!

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Howdy

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4. Color-blocked lids

Color blocking with vibrant, bold hues is a great trend you can incorporate this spring/summer into your makeup, clothing, and so much more! In terms of eye makeup, color blocking is done by choosing one solid eyeshadow shade to apply to your upper lids, followed by a different color to for your lower lids.

There are lots of different ways you can play with this look and get creative! Since spring and summer are typically warmer seasons, you can always pair bright, complementary colors together. Pink and orange are a stunning combo, as is blue with green. You can also use one color, but create a contrast between two very opposite shades.

An incredible example of color-blocked lids that Nathan saw during Fashion Week was from Oscar de la Renta’s Spring and Summer 2020 collection!

5. Soft complexions

As Nathan points out, the interest in “cake face” has seen a tremendous drop through recent years. Instead, people now want their skin to look as real and natural as possible.

For some time, strobing – essentially, extreme highlighting – was a popular trend. When done right, it would give the appearance of shimmery, dewy skin. Unfortunately, a lot of beauty vloggers (many of whom are not professional, certified makeup artists) created a tendency of applying WAY too much. Often, it wouldn’t be done properly. The result gave off a kind of sweaty appearance, rather than the desired, youthful glow.

But Nathan says the strobe is now out! Cosmetic companies have been seeing a major drop in sales for quite some times, signaling the end to that era. Instead, it’s being replaced with softer, more natural-looking glows.

Bonus: Makeup looks Nathan would LOVE to see take off in 2020!

In addition to the above trends, there are a few more makeup looks that Nathan would love to see gain popularity in the upcoming years. Specifically, the following…

1. Dimensional eyeliner

While we’ll always have room in our hearts for the classic cat-eye or winged liner, there’s so much room to explore and get creative! After all, makeup artistry provides you with the freedom to push boundaries. How else do you think new trends are discovered?

Dimensional eyeliner let you think outside the box, through the use of different shapes and patterns. Not only will it definitely make you stand out from the crowd, it’s also a terrific way to express a little extra personality!

Anna Sui expertly illustrated this makeup look into her Spring and Summer 2020 collection. Just look at how playful and pretty the results are!

2. Non-black eyeliners

Speaking of eyeliner, another cool look that Nathan hopes gains even more popularity is unconventionally-colored liner. Given that ‘conventional’ eyeliner is essentially just black (or even brown), this pretty much means ANY color other than this!

Blues, greens, reds, purples, you name it – there’s so much wiggle room this trend can offer! It can amplify eyeshadow, pair with lip color, or even just be worn on its own. One especially gorgeous color we’ve seen is a crisp, white liquid liner along the upper lids. Pamella Roland’s Spring and Summer 2020 Collection showed this off perfectly!

3. DayGlo and fluorescent creases

DayGlo (and other fluorescent colors) are known to dramatically enhance your makeup look! When used on the upper crease of your lids, the attention will naturally draw towards your eyes. Plus, if you’re feeling particularly fierce, the use of bold, funky colors can be incorporated throughout the rest of your look, too.

On the other hand, fluorescent creases can stand entirely on their own and be the star of the show. In fact, by keeping the rest of your makeup look relatively subtle, your DayGlo eyeshadow will naturally pop even more.

Pair it with some thick, luscious falsies and a dark nude lip, like Versace did in her Spring and Summer 2020 Collection! This look is easily one of our favorites.

4. Black red lipstick

If you want your makeup to be daring and make an impression, there’s very little that can compare to a striking, black red lip! If you want a full glam, night makeup look, you can pair it with a smoky eye and dramatic false lashes. However, if you want a more toned-down final result, black red lipstick is also strong enough to be used independently.

Another perk about this trend is that it can work for quite literally anyone. Regardless of your skin tone, eye color, or what-have-you – black red lipstick can turn anyone and everyone into royalty. Don’t believe us? Just take a look at how jaw-dropping it was on this model, as part of Max Mara’s Spring and Summer 2020 Collection!

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@maxmara chic encounters

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5. Lilac drop shadow/lower eyeliner

Commonly referred to as ‘upside-down makeup’, a drop shadow is when you apply a bold color only (or primarily) to your lower lash line. This is an awesome option for those who want to add a bit of pigment to their eye makeup, without committing to the full color across their upper lids.

A drop-shadow can also be accentuated with lower eyeliner. Alternately, lower liner (in the same desired color) can also be worn on its own.

During Fashion Week, Balmain debuted their 2020 Spring and Summer Collection, with models wearing a gorgeous lilac drop shadow and lower eyeliner. As far as colors go, lilac is as effective as it is delicate. Don’t let its soft, gentle tone fool you! When used along the lower lash line, it creates a result a uniquely bold result that can still be worn as an everyday look!

Want to be able to learn how to do all of these trendy looks – and maybe even create one of your own? Get professional makeup artist training and earn your certification from an accredited makeup school! There’s no better time than now to work towards your goals and dreams! Who knows… maybe some day, one of YOUR trends will make it on this list!

Enroll today in the leading online Master Makeup Artistry Course, and earn your professional certification in as little as 3-6 months!

Makeup Looks to avoid on Valentines - Featured

5 Makeup Looks and Hairdos to Avoid on Your Valentine’s Day Date

By Makeup Trends, Tutorials & Tips No Comments

Whether you’ve got plans with your boo, you’re enjoying a girls’ night out, or you’re treating yourself to a fancy night of TLC, we want you to look and feel your best on Valentine’s Day. You’re fierce both inside and out – so the last thing we’d want is for a poor makeup choice or an unflattering hair-do to dull your shine!

We’re sure you know what you’re doing… But just in case, we thought we’d throw a few suggestions out there of things to avoid. Better safe than sorry, right?

Keep reading for 5 makeup looks and hair styles not to do on yourself…

1. Foundation that doesn’t match your skin tone

We’re all guilty of doing this at least once. Unfortunately, some of us are guilty of doing it still. Firstly, when it comes to foundation, you want to make sure that the product you’re using is good for your skin type. For example, if you have oily skin, you don’t want your foundation to clog your pores and make you break out even more.

But the other most important thing about your foundation is that it should match your natural skin color. Otherwise, your whole face is one shade, and then suddenly a different one from the neck down. The result is both comical and unnatural. It’s also 100% obvious when someone looks at you. We know these aren’t the impressions you’re trying to make with your makeup.

A lot of people mistakenly think you should use your inner wrist when trying to color match a foundation for your skin. This is incorrect. To best find your foundation color, test on both your neck and your jawline. When you find a shade that best matches both areas, you’ve found your perfect foundation!

Makeup Looks to avoid on Valentines - Lipstick on Table

2. Too much hairspray and too many bobby pins

Before I chopped off my hair into a pixie cut, I was the total worst when it came to this. I was awful at up-dos, and could only achieve the intended result with about 700 bobby pins and half a can of hairspray to hold everything in place. Even on the off chance that it looked decent enough, it felt disgusting.

Anyone with a sensitive scalp can tell you how bad of a headache bobby pins will give you after a while – especially if you have dozens of them trying to poke you in the brain. Not to mention the fact that your hair will also be as solid as a rock from all that hairspray! Good luck having anyone romantically run their fingers through your locks… They may just break right off in their hand.

Makeup Looks to avoid on Valentines - Woman Fixing Hair

Oh, and remember when I said that at least it might look decent enough? Yeah, that’s only ever from the very front. Eventually, when you use too many bobby pins, they have nowhere to hide. Your up-do turns into something that’s 50% hair and 50% pins. Messy, overcrowded pins. It’s not a good look.

Some people are born with a natural talent to style hair. Others (like myself) are not, and would require a hair styling class in order to properly learn. Once you do learn, however, you gain the ability to learn how to best manipulate hair with hair products, styling tools, and heating tools. What you once had to do with 700 bobby pins, you’d learn to do in 7 – and with only a few spritzes of hairspray!

3. Lashes for days, in all the wrong ways

When properly applied, fake lashes are absolutely gorgeous! They can accentuate the beauty already there, frame the eyes, and draw attention to them. With so many styles, falsies can be as subtle or as bold as you want. But it definitely takes practice to become a fake lash pro!

Until you’ve gained some experience, fake eyelashes can straight up suck. Ever got eyelash glue in your eye? Not fun! It’s messy, it’s uncomfortable, and it can very easily ruin that amazing eye makeup you just spent all that time putting on. Not to mention, if you don’t take the time to properly size and trim the falsies (if need be), they will NOT fit you properly, and it WILL be noticeable.

One other quick thing: when you do manage to apply them, take a moment to go over your upper lash line with some liquid eyeliner. It doesn’t need to be thick my any means; it just needs to be enough to cover up any glue peeking out from beneath the lashes. Again, we’re willing to be that you’re trying to create the appearance of the lashes being as organic as possible.

Otherwise, while you’re having dinner with Prince Charming and think to yourself, Oh my god, he can’t stop staring into my eyes… He must really like me! There’s a chance he may really just be confused by the random goopy stuff on your eyelids.

Makeup Looks to avoid on Valentines - Woman Applying False Lashes

4. Burnt hair everywhere

Another wonderful benefit to hair styling class is that you learn how to properly handle heating tools, such as a straightener and curling iron. There’s a whole section of YouTube full of people who probably would have benefited from such lessons. That’s right! I’m referring to those who have quite literally burnt their actual hair off when trying to style it with a heating tool.

Wrap it around a white hot curling iron too tightly and/or keep it there too long? You may very well lose that chunk right then and there. That’s just one example… Seriously, heating tools are not to be taken lightly. They can really mess up your hair, if not used properly! Sure, hair grows back, but in the meantime, you’re stuck with the damage that’s been done. Some incidents are so bad that a haircut by a trained hair dresser may be the only thing capable of salvaging it!

Not to mention, it really hurts when you accidentally burn yourself! Try having to explain on your Valentine’s Day date that no, that huge red mark is not a hickey – your straightener slipped, and yeah, it still hurts, and yes, you may need to take this date to the hospital. At least that would make for a pretty memorable meet-cute!

5. Raccoon Eyes

Who doesn’t love a good smoky eye! Well, I guess that depends on one question: has it been blended properly If yes, perfect! You’re on fire!

But if not, there’s a chance you may look like a sad raccoon. Let me explain: if the eyeshadow above the eye is not blended, it often times is too dark, too harsh, and too clunky. It definitely isn’t going to look natural, that’s for sure. (If that’s your thing though, then by all means, do you!) Below the eyes, applying too much product and/or not blending it properly can create the illusion that you’ve been crying, and that your makeup has now started to smudge down your face.

Hence, a sad raccoon.

Don’t get me wrong, I personally think raccoons are adorable! I just doubt that’s how you want to feel at a nice, fancy restaurant on Valentine’s Day.

Makeup Looks to avoid on Valentines - Woman Applying Eye Makeup

Of course, the best way to learn how to do your hair and makeup, so that it ALWAYS looks its best, is to study it from real-life experts! Whether you have a Valentine’s Day date this year or not, who cares? You can still treat yourself, and what better way to do that than by turning your passion into a lifelong career?

Use Valentine’s Day this year to love yourself. Enroll in hair styling class and makeup courses, and become the very best at what you do!

Thinking about adding hair styling services to your makeup business? Here are 4 of the top reasons why you should!